Conan O’Brien Joins the Save Our Water Effort
Save Our Water’s efforts to raise awareness of the need for extraordinary water conservation got another celebrity boost today with iconic comedian and television talk show host Conan O’Brien and his sidekick Andy Richter joining the effort. O’Brien and Richter created a series of public service announcements to promote water conservation. Six videos featuring the duo – and their humorous take on simple ways to save water – were released today, challenging Californians to do their part in cutting personal water use by 20 percent. The videos are available at [http://www.saveourwater.com<http://www.saveourwater.com]www.saveourwater.com<http://www.saveourwater.com>.
The PSAs – produced in partnership with Save Our Water, the Natural Resources Defense Council and the California Water Foundation – will be featured statewide across digital, social media, and radio networks. Save Our Water is launching the paid radio push on Monday, August 11 on targeted CBS radio stations in major markets. The spots will air for two weeks and will also be heard on select Clear Channel stations.
We’ve already heard reports from partners around the state today that local TV stations have been airing the Conan PSA – let us know if you see the PSA in your area by emailing us at partners@saveourwater.com<mailto:partners@saveourwater.com>!
Connect With Us!
As a grassroots effort, Save Our Water utilizes social media to spread the word about water conservation, and we encourage you to do the same. On Twitter, you can find us at @saveourwater, we also consistently use hashtags #SaveOurWater and #CADrought to help promote our content. Save Our Water is also on Facebook<https://www.facebook.com/pages/Save-Our-Water/68570165885> and Instagram<http://www.instagram.com/saveourwater>.
Visit our main website www.saveourh2o.org<http://www.saveourh2o.org/> and our microsite on your mobile device [http://www.saveourwater.com<http://www.saveourwater.com/]www.saveourwater.com<http://www.saveourwater.com/>.
